PENGARUH PELAYANAN PENDIDIKAN TERHADAP KEPUASAN MAHASISWA JURUSAN KEBIDANAN POLTEKES DEPKES PROVINSI ACEH

Tarmizi Gadeng, Lisa Andriani

Abstract


This aim of this research is to know the influence of serving toward the satisfaction of midwifery department in department of health,  Aceh Province. The sample of this research is 70 students that it’s consisted of the second grade and the third grade of students which is taken randomly. Data collecting was carried out with questionnaires and data analysis with multiple linear regression.

The results of research finds that it influence service toword the satisfaction of students of midwifery department in health department of Aceh Province. It’s better for students evaluation toward education service, it’s also higher to their satisfaction to the the department. Based on the results of evaluation statistical is know that F-test>F-table, and t-test for each services are also bigger when it’s compared to t-table. So, it can be concluded, either simultan or partial, all dimensions of service quality that influence significant to the student satisfaction of midwifery department in department of health, Aceh Province.

Keywords: satisfaction, influence of serving


References


Alma, Buchary. (2002) Manajemen Pemasaran dan Pemasaran Jasa, Alfabeta, Bandung.

Assauri, Sofyan (2003) Costumer Service yang Baik Landasan Pencapaian Costumer Satisfaction, Manajemen Usahawan Indonesia, No. 01/TH. XXXII Januari.

Danandjojo dan Wiyono (2004) Persepsi Pengguna Jasa Terhadap Pelayanan Kereta Api Eksekutif Argo Gede, Jurnal Warta Penelitian No. 02 Mei.

Irawan, D Handi. (2002) 10 Prinsip Kepuasan Pelanggan, PT Elok Media Kaputindo, Jakarta.

Kotler, Philip (2001) Manajemen Pemasaran: Analisis, Perencanaan, Implementasi, dan Pengendalian, Edisi Ke-8, Jilid 2. Terjemahan: Ancella A. Hermawan, Salemba Empat, Jakarta.

Kotler, Philip (2003) Manajemen Pemasaran, Edisi Ke-11, Jilid 1. Terjemahan: Benyamin Molan, Salemba Empat, Jakarta

Kuncoro, Mudrajat (2003) Metode Riset Untuk Bisnis dan Ekonomi: Bagaimana Meneliti dan Menulis Tesis ?, Erlangga, Jakarta.

Lupiyoadi, Rahmat (2001) Manajemen Pemasaran Jasa, Salemba Empat, Jakarta.

Lupiyoadi, Rambat dan A. Hamdani (2006) Manajemen Pemasaran Jasa, Salemba Empat, Jakarta.

Malhotra, Naresh K (2007) Marketing Research An Applied Oritentation, Fourth Edition, New Jersey: Prentice Hall. Inc.

Pujawan, Tetra (2003) Analisis Faktor-faktor Kualitas Layanan yang Mempengaruhi Kepuasan Pelanggan Bank, Thesis Program Pascasajana, Unibraw, Malang (tidak dipublikasikan).

Ratnawati, P (2006) Mengukur Kepuasan Masyarakat Terhadap Pelayanan Pendidikan, http://education.yahoo.com., Dikunjungi 1 Januari 2006.

Sarwoko (2007) Statistik Inferensi Untuk Ekonomi dan Bisnis, Penerbit Andi, Yogyakarta.

Sekaran, Uma (2006) Research Methods For Business: Metodologi Penelitian Untuk Bisnis, Edisi 4, Buku 2, Terjemahan: Kwan Men Yon, Salemba Empat, Jakarta.

Sule, Emi Tisnawati (2002) Keterkaitan Antara Kepuasan Kerja Karyawan dan Kepuasan Pelanggan dengan Kinerja Perusahaan, Jurnal Bisnis dan Manajemen, Vol. 1, No. 1, 2002:27-52.

Suliyanto (2006) Metode Riset Bisnis, Penerbit Andi, Yogyakarta.

Supranto, J. (2001) Pengukuran Tingkat Kepuasan Pelanggan. Rineka Cipta, Jakarta.

Tjiptono, Fandy (2005) Manajemen Pemasaran Jasa, Edisi Pertama, Bayu Media, Malang.




DOI: https://doi.org/10.37598/jimma.v1i1.314

Refbacks

  • There are currently no refbacks.